Cannabis Public Relations

Brotman|Winter|Fried Communications (BWF) is a full-service PR, communications and events agency specializing in the introduction, promotion and marketing of new products, technology firms, startups, consumer brands and more.

For nearly 50 years, BWF has shaped the public image of some of the most prominent names in the consumer marketplace while also elevating the profiles of previously unknown brands, guiding them from obscurity to prominence.

Our core capabilities include brand development, public relations, advertising, design, and interactive/social media to create powerful campaigns that impact the bottom line.

To deliver impact in medical and recreational cannabis, you need a marketing partner who understands both industries and who recognizes the nuances of cannabis marketing on the federal, state and local levels. What works in Nevada and Colorado is very different from what you can do in Maryland, Oklahoma or Utah. With our finger on the pulse of state-by-state regulations, licensing requirements and the challenges faced by Multi-State Operators (MSOs), BWF can help guide your operation through the roadblocks and obstacles.

Regardless of whether your company is a breeder, a cultivator, a dispensary or even an accessory product manufacturer, BWF can craft a campaign that will showcase your product or services within the framework and limitations of your demographics and geographic footprint.

As one of the nation’s leading experts in technology PR, BWF has guided companies with targeted campaigns at trade shows such as CES, SXSW, MWC, among others.

As a specialist in the emerging field of cannabis, BWF now deploys our vast experience in consumer PR to this burgeoning field.